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Customer Reviews
Avg. Customer Review: 4.5 out of 5 stars
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5 out of 5 stars A balanced and expert-informed approach to incubation, December 17, 2001
Reviewer: A reader from Palo Alto, CA USA
Sally Richards has tapped into a wide range of Silicon Valley experts-experts through their experience in either success or struggle-to provide a timely and balanced exploration of the opportunities available in incubation. I currently live in "the Valley," and it is refreshing to see an honest treatment of not only the challenges but also the opportunities that exist in developing start-up enterprises in a range of incubator and other venturing environments, rather than the over-reaction (both positive and negative) so common in many treatments of the business climate. I felt the contributions of Jim Robbins-one of the most experienced incubator founders in Silicon Valley-were especially valuable, both in his thoughtful introduction and as quoted in the main text. I found this text very helpful in understanding the "key learnings" from diverse experience in business incubation of various forms, and it should be helpful to others both inside and outside of Silicon Valley.

4 out of 5 stars A great reference for our troubled economic times, November 29, 2001
Reviewer: A reader from New York
These days it's hard to find a source for sound financial advice. Richards' new book goes to the source - providing insider information and case studies - and offers a refreshingly honest look at the hits and misses in coporate ventures and business incubators.

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